Going the distance with your commerce content program

5. Integrating new affiliate networks

Joining new affiliate networks drives continuous program growth but can lead to arduous onboarding processes and laborious integrations. These costly, intensive engineering requirements can distract editorial teams from more important work — especially smaller teams. Publishers need to smoothly integrate with new affiliate networks without bringing in additional parties. This way, you can open up additional revenue opportunities without slowing down publication. Shape up with Trackonomics If you lean on manual processes to tackle these common optimization challenges, you often waste time and miss out on opportunities to generate more revenue. Thankfully, there’s already a unified tracking solution: Trackonomics by impact.com.

This software provides publishers with a complete view of the customer journey. Whether you seek insight into granular details or big picture trends, Tracknomics delivers the data you need to measure ROI and revenue attribution. As your content business grows, Trackonomics enables you to better understand your audience by aggregating all your data sources. The Trackonomics team aims to address the common challenges all online publishers face. Through its Funnel Relay feature, publishers can see the customer journey end to end — from initial introduction to making a purchase. This precise ecommerce data can set you apart from other publishers so you can leverage your partnerships to their fullest potential and see significant growth. Trackonomics enables you to scale by consolidating and automating your data, giving you more time to focus on creating content.

Five ways to strengthen your commerce content

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