What brands want: building successful creator partnerships

But what can creators do to improve their relationship with brands after they’ve established a relationship? 83% of brands say that delivering on the campaign’s KPIs (for example, helping them achieve the ROI they’re aiming for) solidifies a successful partnership. As creators build their relationships with brands, requesting and applying feedback is critical to help them create quality work that gets great reach and drives conversions.

83%

Brands seek creators who can effectively communicate, offer professionalism, and deliver a compelling pitch