Outcome Taking partners and revenue to new heights
Virgin Australia started with a well-established and mature partnerships program, but moving to impact.com helped it hone the program into a high-performing powerhouse. Migrating to impact.com allowed the team to rapidly scale by ramping up activity with key partners and recruiting new, high-quality partners. Between shedding inactive partners during the transition to actively recruiting new partners, Silverbean and Virgin Australia grew the program’s active partners by 168 percent between January 2022 and April 2023. With the help of impact.com’s reporting, dynamic commissioning, and partner discovery tools, the team achieved a 71 percent increase in revenue half-year-over-half-year in 2022.
168%
growth in active partners
boost in revenue quarter-over- quarter
71%
Outcome
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Situation
Solution
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