Negotiating rates
Rates aren’t always set in stone. Negotiating prices will get you the most value out of your campaign.
This doesn’t mean you should lowball your prospective partners. Be honest and realistic about your budget from the start. Offering performance-based incentives like Mizzen+Main can help lower your upfront costs without diminishing a partner’s take-home pay. A little negotiation can make a big difference. By expertly negotiating talent rates for BBQGuys’ #BornToGrill campaign, impact.com secured two additional influencers beyond the original target of eight. This resulted in 10 extra pieces of custom content and more opportunities to connect with potential customers.
Navigate influencer compensation and build lasting relationships
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