How affiliate and influencer partnerships help brands scale…

Ivory Ella

Ivory Ella offers high-quality apparel and gear that makes people feel good about their purchase. In other words, good clothes for a good cause. All in the name of elephants. The need: Ivory Ella wanted to launch and grow a brand new partnerships program. The company was excited about the channel’s ability to reach untapped markets and encouraged by the low barriers to entry for starting a partnerships program.

The goal: The goal: The brand’s program goals were to tap into new audiences, leverage its existing social influencers more efficiently, and create relationships with other strong partners in time for the fourth quarter of its first year on the impact.com platform.

“We’re beyond thrilled with the growth of our partner program. . . We’ve exceeded our revenue goals and done it more efficiently than we could have hoped for.”

Ryan Duranso, Cofounder, Ivory Ella

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