Payment method
6. Performance-based partnerships
Performance-based partnerships are popular for both influencers and marketers alike for the simplicity of execution and trackability. Whether these partnerships are for specific campaigns or products, to increase sales, or as a stand-alone payment model for influencer partner segments more suited to performance-based payments, they are clear and flexible. For example, they work for influencers with a huge follower base or micro- or nano-influencers with fewer followers that tend to have really high audience engagement.
Powered by FlippingBook